June 19, 2024

United Airlines debuts limited-edition Wrexham AFC amenities

The items are part of the airline’s broader Wrexham AFC sponsorship.

United Airlines has debuted limited-edition Wrexham AFC amenity kits and pyjamas to celebrate the football team’s recent promotion to League One.

The items are part of the airline’s broader Wrexham AFC sponsorship and are well-timed with the football club’s continued surge in global popularity, partly due to the Emmy award-winning show FX’s Welcome to Wrexham.

“With our amenity kits, we always aim to provide customers with products that make their travel journey more comfortable as well as create one-of-a-kind keepsakes for them to enjoy well beyond their flight,” said Peter Wolkowski, Director of Onboard Product Design at United.

“Wrexham’s story is one that has been documented and celebrated these last few years, so we’re thrilled to now give United customers team-branded gear they won’t be able to find anywhere else.”

The products have been produced by United’s existing Therabody amenity kit supplier WESSCO.

Starting June 1, travellers flying in United’s premium cabins on long-haul international routes will receive the complimentary Wrexham AFC-inspired amenity kits filled with travel essentials including an eye mask,
toothbrush and toothpaste as well as exclusive Therabody skincare products.

United Polaris customers on flights 14 hours or longer will also receive pyjamas designed to resemble the team’s uniforms, of which United is a front-of-jersey sponsor, including a long-sleeve Wrexham red shirt and grey trousers.

United and Wrexham AFC collaborated with WESSCO to design the amenity kits and Linstol to produce the pyjamas and slippers. Both drew inspiration from the team crest, jerseys and overall look and feel.

What’s on offer

United x Wrexham AFC Amenity Case: For United Polaris business class travellers, the reusable toiletry case features the Wrexham crest and is available in red, black or white. The case includes a top handle, wrap-around zipper and loop to hang the bag on a hook for convenience.

United x Wrexham AFC Amenity Pouch: For United Premium Plus travellers, the reusable zippered pouch also features the Wrexham crest and is available in red, black or white. The slim pouch fits easily into a carry-on bag.

United x Wrexham AFC Pyjamas: Available to United Polaris business class travellers on flights 14 hours or more, the lightweight pyjama set includes a red, long-sleeve shirt with the Wrexham AFC and United logos on the front, designed to resemble the team jersey, plus grey trousers with the United logo on the hip.

Inside every amenity kit, passengers will find a United-exclusive Therabody hand cream, lip balm and cleansing towelette plus travel essentials including a bamboo toothbrush, toothpaste, eye mask, ear plugs and socks. In addition, inside every United Polaris kit, passengers will also find a Therabody eye serum, face spray, tissues and a United pen.

The 2024-2025 season will mark United’s second year partnering with Wrexham AFC. As the front-of-jersey sponsor for the men’s and women’s teams, the United name and logo is featured on the front of the Wrexham AFC shirts during games.

The airline will also sponsor the club’s North American summer tour including flying the teams to games and providing MileagePlus members exclusive offerings.