April 15, 2024

Innocent reveals ambient juice plans at WTCE

British fruit juice manufacturer Innocent has revealed plans to launch an ambient stable orange and apple juice.

This will be the first ambient product in Innocent’s range.

Launching in 2024, the juices will be available in 200ml bottles with a minimum of a six month shelf life.

It will recommend that the juices are shipped and stored ambient, but served chilled.

Innocent attended the World Travel Catering & Onboard Services Expo (WTCE) in Hamburg last week, where the team was keen to communicate their new product with food and beverage buyers.