Immfly has been selected by TUI Airline to transform the onboard experience for their holiday guests.
As part of the collaboration, Immfly’s digital platform is being integrated into TUI Airline’s Boeing 737-800 and 737-8 aircraft. Up to 60 upgraded aircraft will be live to passengers in the summer of 2025.
With this deployment, TUI Airline becomes the first German company to implement Immfly’s technology, enhancing the passenger experience through connectivity and entertainment.
TUI’s passengers will gain access to a fully digital inflight ecosystem, featuring real-time messaging, allowing passengers to stay connected via WhatsApp during flights via Iridium connectivity.
Passengers will be able to browse and book activities, experiences and tickets through integration via the TUI Musement marketplace.
Premium entertainment will be accessible for a fee. It will include movies, TV shows and games and more.
The solution could include instant payment validation through Iridium Certus, unlocking onboard e-commerce activities, including ordering food and beverages from the seat.
A key aspect of this initiative is Immfly’s onboard technology and antenna-agnostic design, ensuring flexibility for TUI’s connectivity strategy.
TUI Airline has initially chosen the Iridium Certus antenna, offering Low Earth Orbit (LEO) connectivity with a cost-effective approach. This future-proof solution allows for upgrades to high-speed connectivity without costly cabin hardware modifications.
Pablo Linz, CEO of Immfly, said. “With Equilux Aero’s revolutionary cabin hardware and our cutting-edge IFEC software, we’re setting new standards for passenger connectivity. We’re also deeply grateful to Boeing, Iridium and Meta for their unwavering support in making this vision a reality.”
“This partnership with Immfly underscores our commitment to continuously enhance the in-flight experience with innovative, technology-driven solutions.” said Jill Nye, Director of Customer, Crew, and In-flight Services at TUI Airline.
