May 30, 2024

British Airways introduces English sparkling wines to Business menu

British Airways is continuing its long-running support of homegrown brands with the introduction of four English sparkling wines into its business-class drinks menu.

The carrier says it will serve ‘the best of British bubbles’ at 35,000ft, in a year-long trial. It is the first time English sparkling wines have been available alongside Champagne outside of First Class.

In-house Master of Wine Tim Jackson is responsible for the selection. One English wine will be available at a time, with the choice changing every three months.

The first in the skies will be the Digby Fine English Brut NV, which has over three years’ maturation, giving it great complexity and finesse. The wine pairs well with delicate dishes on the airline’s Club World menu, such as the grilled cod with sweet potato mousseline, mozzarella mezzaluna or an after-dinner selection of cheeses.

From July, the airline will serve the Balfour Rosé de Noirs, grown on the Balfour Hush Heath Estate in Kent, and made only from red grapes. This lighter rosé sparkling wine is an exclusive blend for British Airways.

Simpsons Chalklands Cuvee Brut NV, from Kent will be available from October. The elegant pale gold wine has delicate notes of crisp green apple. Finally, Wiston Estate Brut NV from the South Downs – a refreshing citrus and toasty offering – will join the crew from January 2024.

BA previously offered Hattingley Valley from Hampshire as its only English fizz, in the First cabin. During the trial, the new English offerings will sit alongside the current Champagne resident Heidsieck & Co and Monopole Silver Top Non-Vintage Champagne.

British Airways’ Director of Onboard Experience, Sajida Ismail, said: “We know English sparkling wines have attracted international acclaim over the years and are only growing in popularity, so we’re really excited to offer our customers English sparkling wines in our Club World cabin.

“We’re really proud to work with four of the very best wine producers across England to celebrate British provenance and bring exclusive sparkling options for customers to try for themselves on board.”