August 25, 2026

ODE adds a touch of colour to WTCE 

ODE, a natural aperitif company, was available for tasting at the World Travel Catering & Onboard Services Expo (WTCE) in Hamburg earlier this month.

The Berlin-produced drinks benefit from a specially developed process for extracting essences wherein every ingredient – wood, plant or fruit – is extracted at the right moment to benefit from the fullest expression of its flavour.

There are two flavour options – lemon or ruby wood. Each can be mixed or drunk neat, being 18.5% alcohol.

The drinks are also notable for their unusual and fun packaging, featuring a small recycled glass bottle and brightly coloured wooden bottle top.

They are currently served as an aperitif on long-haul business flights on Discover Airlines.

The brand reflects Gen Z interests, which are moving away from wine and beer and towards cocktails.

eu.ode-aperitif.com

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