June 27, 2022

Anuvu offers Zero to Hero to airline customers 

Anuvu has obtained the exclusive worldwide inflight distribution rights (outside of mainland China) for Hong Kong’s award-winning film Zero to Hero. The film is available for booking now, for passenger viewing in May 2022. 

The inspiring true story of Hong Kong’s six-time Paralympic gold medalist sprinter, presented by One Cool Pictures, is directed and written by Jimmy Wan. It stars producer and Hong Kong Film Award and Golden Horse-winning actress Sandra Ng, who plays the athlete’s mother. Zero to Hero has grossed over $3.6 million domestically, making it Hong Kong’s second-highest-grossing Chinese film of 2021.  

Zero to Hero joins recent exclusive films Hi, Mom, Minari and First Cow in Anuvu’s series of unique and global media options, part of the company’s mission to help airlines deliver entertainment that is as diverse as their passengers and destinations. 

“We are proud to continue leading the industry in connecting airlines and passengers with inclusive entertainment,” said Anuvu’s Estibaliz Asiain, SVP media & content. “Anuvu is committed to supporting films that are representative of every passenger’s experience, and we know passengers will connect with Zero to Hero’s universal themes of overcoming adversity, discovering hidden talents, and fighting to finish first, despite a difficult start.”  

Based on the true story of an unlikely sportsman, Zero to Hero follows So Wa Wai, a severely disabled child, as he overcomes seemingly impossible odds to become Hong Kong’s six-time Paralympic gold medalist sprinter. The film has already garnered various awards, winning Best Film at the 18th Asian Summer Film Festival and the Golden Angel Award for Outstanding Film at the 17th Chinese American Film Festival. Additionally, it was recently nominated for Best Picture at the upcoming 40th Hong Kong Film Awards. 

“One Cool Pictures is delighted to have Anuvu exclusively distribute the worldwide inflight rights of Zero to Hero,” said Christy Choi, Distribution Director of One Cool Pictures. “As always, we are confident that Anuvu, being the market leader in inflight entertainment for global airlines, will ensure the movie enjoys extensive exposure among inflight audiences around the world.” 

To book this film contact entertain@anuvu.com

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