May 21, 2024

SWISS trials offer of unsold food items at low prices

Swiss International Air Lines (SWISS) is trialling a way to avoid wasting unsold fresh food items on its flights.

A new partnership with anti-food waste app Too Good To Go, will test reduced prices on the last flights of the day from Geneva throughout September. Passengers will be offered a bag containing one, two or three surprise items at one third of their usual price.

“Managing waste on board is an important part of our commitment to greater sustainability, “ said SWISS CCO Tamur Goudarzi Pour. “We hope to significantly reduce unused food on board our aircrafts

by introducing this service. Thinking about sustainability in all our products, services and processes is part of our SWISS DNA.”

“The first results from these trials have been promising,” added SWISS’s Head of Western Switzerland Romain Vetter. “The new approach has been well received by our passengers on the flights concerned. We’re now awaiting a final analysis of the trials’ findings to decide if we should extend it to further routes.”