Products from Craftmix were showcased at the IFSA Global EXPO in Long Beach, California, from October 28 to 30.
Craftmix produces sachets containing flavouring that can be added to liquid to make cocktails or mocktails.
“Take a shot of liquor, two shots of water, pour a packet in and you have a craft cocktail in seconds,” explained Dan Incropera, Director of Sales and Partnerships at Craftmix.
The company’s better-for-you cocktail mixes have only 25 calories and contain five grams of sugar a drink.
Strawberry Mule, Mango Margarita, Passionfruit Paloma and Blood Orange Mai Tai are among the flavours available from Craftmix.
“We make all-natural powdered cocktail or mocktail mixes. They’re a sustainable option. They use 95% less plastic than traditional mixers. They’re less weight, so they take up less space as well,” explained Incropera.
