June 26, 2024

Real Handful enters savoury market with baked nuts

Snacking start up Real Handful has launched a range of ‘craft baked’ nuts.

The range includes individually seasoned hi-oleic peanuts and Californian almonds, air-baked in small batches to offer a distinctive clean taste and texture.

The range will be available in recyclable 50g ‘impulse’ packs and 112g resalable pouches.

The launch range includes new takes on classic flavours like Sea Salt, Salt & Vinegar and Smoky BBQ, with further new flavours to be added to the range in the future.

Joe Taylor, founder of Real Handful comments: “From our roots in Fruit & Nut ‘Trail Mix’ snacking we recognise the incredible benefits that are inherent in snacking on nuts, veggies and pulses and couldn’t be more excited to start our journey into savoury snacking with our new ‘Craft Baked’ nuts range.

“With some consumers concerned about levels of fat in salted peanuts in particular we want to help to address this concern by championing the “good fats” in these amazing ingredients, using the most naturally functional varieties available, ensuring we process them with care and most importantly ensuring they taste fantastic.

“To that end we will be using hi-oleic Argentinian peanuts which are significantly higher in mono-unsaturated fats than regular peanuts, and top-grade Californian almonds. Our nuts will only ever be air baked in the UK rather than fried or roasted as most other nuts are. The full range is vegan friendly, offers a natural source of protein, is high in fibre and will include the use of recyclable packaging to break this category norm.”