Alaska Airlines has rolled out a series of products this autumn, including a non-alcoholic sparkling water, an espresso martini, amenities and blankets for First class.
First and Premium passengers can find a non-alcoholic sparkling water titled Lagunitas Hoppy Refresher. Made by the Petaluma-based brewery, the beverage is brewed with hops for a ‘crisp, citrusy twist’. It is also available for purchase in the Main Cabin.
The Straightaway Nitro Espresso Martini, meanwhile, is a ready-to-drink cocktail with espresso from Portland-based Stumptown Coffee Roasters.
Both beverages will be available from November 20.
Those in First class on select long-haul flights and coast-to-coast routes can enjoy a new blanket designed by Pacific Northwest-based outdoor outfitter Filson. It is described as ‘soft and durable’. It will roll out in early December.
The Salt & Stone soap and lotion will be available in Alaska Lounges and onboard restrooms early next year. Fragrances include Italian Bergamot, grapefruit, orange blossom, vetiver, hinoki and amber.
Todd Traynor-Corey, Managing Director of Guest Products at Alaska Airlines, said: “These new products allow us to elevate their journey while bringing a bit of regional pride to every flight.
“Partnering with Lagunitas, Filson, Salt & Stone and other West Coast companies is reflective of our commitment to support local brands and provide the ultimate premium guest experience.”
Alex Carleton, Chief Creative Officer at Filson, added: “We designed our First class blanket with care and attention to ensure passengers experience comfort and style during their journey.
“Whether you’re headed across the country or your next outdoor adventure, this blanket is made to keep you warm during your journey with Alaska.”
