KIDZinflight has changed its name to KIDZbranding in a bid to stress its key focus – branding for children.
It claims that children are a strong and often ignored marketing channel. KIDZbranding can act as a partner for all airlines to ensure a good cabin experience for all passengers and cabin crew with high-quality and environmentally-friendly products for children.
The new name reflects a small change in focus for the company. It aims to act as a partner in optimisation of the core product by a singular focus on kids and their families. Being a kids and family concept agency, it claims its understanding of children and their families enables it to shape its client’s brand to fit into the children’s world
KIDZbranding claims it can also support clients in obtaining their goals for CSR, UN, SDGs and sustainability.