Inflight map platform FlightPath3D has installed a new feature called Luci in 700 aircraft.
Flight companion Luci integrates as an overlay on the moving map in a chat-like experience.
Passengers can find real-time journey information, landmarks and attractions below, destination highlights, map tips and hints and loyalty offers. Airlines can also include specific promotions and ads around their rewards or partner programmes.
Luci leverages AI to analyse millions of location descriptions, reviews and images. The resulting data is reviewed by humans to ensure accuracy and relevance for the inflight experience.
In the past 30 days, FlightPath3D’s latest feature has delivered more than 19 million destination-specific messages to more than 2.6 passengers.
Duncan Jackson, President of FlightPath3D, said: “Luci acts as a personal concierge inflight, combining both flight information and destination expertise all in one, always available at your fingertips. Want to know how long until you arrive? Curious about what’s below you? Looking for family-friendly spots at your destination? Luci has you covered.
“With the ability to surface relevant information to passengers in a natural, entertaining fashion, airlines will be able to increase engagement, boost loyalty and deliver targeted offers more easily than ever before.”
