British Airways has launched its British Original Christmas with a host of festive dinners, entertainment and sweet treats.
Passengers on long-haul flights will be treated to traditional roast turkey dinners served on festive themed trays. British Airways expects to serve 380,000 Christmas dinners, 600,000 Brussel sprouts and 8,000 Yule logs.
There will be a dedicated Christmas countdown channel with 20 classic Christmas films and 50 TV Christmas specials.
Premium customers travelling on December 24 and 25 will also receive a hand-painted, bespoke glass Christmas bauble.
Those in Euro Traveller on short-haul flights can opt for a selection of festive treats through the airline’s High Life Café. This includes Tom Kerridge’s turkey feast sandwich, Pullin’s Gingerbread Muffin and LoveRaw’s vegan M:lk Choc Cre&m bar. Christmas drinks on offer will be Black Cow’s Christmas Spirit vodka and Brewdog’s Elf lager.
Bespoke Christmas menus, cookies, gingerbread and mulled wine can be found in the airline’s lounges across London Heathrow, Gatwick and City airports, as well as a special festive scent featuring cinnamon and spices.
The airline has also partnered with Hotel Chocolat to offer a hot chocolate winter warmer in its Concorde Room or a festive chocolate cream cocktail in its First lounge.
Calum Laming, Chief Customer Officer at British Airways, said: “Christmas is one of our favourite times of the year – passengers and colleagues alike – and we’re all really excited to spread some holiday cheer over the coming weeks, both at the airport and in the skies.
“We hope these special touches, both big and small, help make our passengers’ journey, wherever it may be, as original and extra special as possible. To all our passengers, however you are celebrating, we wish you a very Merry Christmas!”
Plus, British Airways has launched its Big Little Welcome campaign, giving travellers the opportunity to greet loved ones with a welcome message across billboards and airport screens upon arrival.